Domino Park

Crafting the Digital Experience

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The Transformation of a Brooklyn Icon into a New Park

Domino Park is a 5-acre park located along the East River in Williamsburg, Brooklyn. King & Partners partnered with Two Trees, the developer of the former Domino Sugar Refinery property, to create a digital home for the park. The site highlights the features of this exciting new community meeting place and tells the historic story of the Domino Sugar Refinery.

From Vision to Content

Delightful moments of video and photography, old and new, sprinkled throughout the site bring the park experience to life.

Inspired by Mobile Interactions

The user experience invites swiping through pages to explore park features, history, and information.

Historic Preservation

The Domino Sugar Refinery operated for 150 years, and today the iconic facade is a City Landmark. The website serves as a virtual tribute to the history of the factory, the neighborhood, and the technology that made Domino’s business possible.