Managing paid media campaigns for ecomm and hospitality clients across Facebook, Instagram, Google Ads, Youtube, tracking spend, pacing and delivery.
In charge of daily ad creation, campaign launches, and optimizations, including reporting & analytics.
Participate in brainstorm strategy sessions, collaborate with creative teams and senior paid media managers to ensure flawless campaign execution and QA prior to launch.
1-2 years of experience in paid digital marketing. Has a strong foundation in paid social and paid search, and engages in and understands best practices across all major platforms.
Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Facebook, Twitter, Pinterest, etc).
Knowledge of the SEM industry and the paid search advertising model.
Adhoc support for email marketing campaigns, QA, and campaign coordination.
Solid knowledge of MS Excel (pivot tables, VLOOKUPS and formulas) and general knowledge of other office applications.
Ability to think on your feet and work independently with limited resources on multiple tasks being deadline driven.
Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail.