November 14, 2017
Join senior executives and decision-makers at the 6th sixth annual Luxury FirstLook 2018: Exclusivity Redefined conference, the nation’s premier event organized by Luxury Daily to discuss luxury business issues, opportunities and challenges spanning advertising, marketing, retail, media, Internet, social, mobile and geopolitics in the year ahead.
The very notion on which luxury stands — exclusivity — is under threat from the democratizing gravitational pull of digital retail and marketing. Add to that the urgent need to reinvent the store business, recruiting and retaining talent with craftsmen skills, maintaining global aspirations with local desires, and the millennial-led push toward experiences over product: the balancing act was never harder.
Clicks and Bricks: Why Luxury Retail Needs to Innovate – Now
Make no mistake: the retail store model needs immediate attention. Department stores and shopping malls are in makeover mode. Luxury consumers are shopping across channels as they have never done before. They expect seamless brand experiences across bricks-and-mortar and online and mobile channels. Ecommerce now is the fastest-growing retail category in luxury, with mobile becoming a major influencer. How quick is the embrace and what does a delay mean for the brand’s future?
Stephen Schambach, CEO, NewStore
Bob Shullman, CEO, Shullman Research Center
Jack Mitchell, chairman, Mitchell Stores
Inii Kim, cofounder and creative director, King & Partners
Mickey Alam Khan, editor in chief, Luxury Daily